I belong to several writer's forums, and one of the most
discussed topics is reviews. Writers are
constantly wanting to know how they can get their work reviewed. There are all sorts of suggestions on the forums
on how to get reviewed. Some suggest
professional reviewers who will review your work for a price. There are reviewers on the forums who offer
such services.
They claim that their reviews are impartial and
unbiased. But at the same time, their
offers are worded in such a way that that their reviews will help your
sales...in other words they are saying that you can expect five stars from
their reviews. Otherwise how could they
help sales?
Other writers suggest exchanging reviews. I'll review yours if you review mine. Of course, all writers involved in the
exchange would be expected to give glowing reviews. Any writer who gives his fellow writer a less
than glowing review with only three stars can expect the same in return, even
if the bad review was justified.
Still another suggestion is to offer your work for free for
a specified period, in the hope that if enough people read it, certainly a few
will give a review. But many writers
complain that large numbers of their free books were "sold" without
producing a single review.
Fact is, the vast majority of readers just don't write
reviews. If they love a particular book
they will simply tell their family, friends, and neighbors about it, which is
probably as good as or better than a review.
On the other hand, if they hate your book they will also tell their
family, friends, and neighbors.
In reading some reviews, it is glaringly obvious that the
writers had friends or family members writing the reviews. Some writers with lots of reviews even admit
to having family and friends doing them. However, they claim that they demanded
of their family and friends that all the reviews be impartial. Yes.
Some writers claim to have gotten awful reviews from fellow
writers in the same genre who are in competition with them. Others claim that bad reviews come from
enemies trying to hurt them in every way they can. Still others say that there are malicious
people out there who give bad reviews for the fun of it.
Some people love to review.
They enjoy reviewing books in much the same way that authors enjoy
writing them. Many reviewers are proud
of the long lists of books they have reviewed.
They take pride in believing their reviews to be fair, unbiased, and
impartial.
Actually every review is biased to some degree. If the reviewer is partial to flowery prose,
she will be inclined to give better reviews to such writing than to tight,
unembellished prose. On the other hand,
a reviewer who is partial to tight prose would be inclined to give bad reviews
to wordy, flowery writing.
Every writer has his/her own style. A reviewer may love or hate your particular
style, and this will be reflected in the review. A reviewer may be partial to graphic
descriptions of violence; another reviewer may be turned off by same. Two reviewers may have vastly different
feelings about graphic descriptions of
sex.
My own feelings about reviews is just to publish your work
and let the chips fall where they may. Only
a few of my books have been reviewed. There were several with five stars and one with only three stars. The one with three stars is among my best sellers. My #1 best seller has not been reviewed at
all.
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